Coldplay Hit ‘Yellow’ Joins YouTube’s ‘Billion Views Club’
Coldplay have another song in YouTube’s ‘Billion Views Club’. Their breakthrough 2000 hit Yellow is the band’s sixth video to collect over one billion views on the platform following Paradise, Adventure Of A Lifetime, Something Just Like This (with The Chainsmokers), The Scientist and the Beyoncé collaboration Hymn For The Weekend.
Buy Coldplay vinyl and merch at the Dig! store
Yellow reached No 4 on the UK Singles Chart on its release, giving Coldplay their first Top 5 hit in the United Kingdom. It was also Coldplay’s breakthrough hit internationally, reaching No 1 in Iceland, No 5 in Australia, No 9 in Ireland and No 48 in the United States.
The news comes as Coldplay have released a sustainability report detailing all of the initiatives undertaken during the ongoing ‘Music of the Spheres’ World Tour.
The statement says that DHL were the tour’s official logistics partner, with a focus on using advanced biofuels in the air and electric vehicles on land. Where the band cannot reduce their impact, they have been drawing down unavoidable emissions following guidance within the Oxford Principles for Net-Zero Aligned carbon offsetting.
Coldplay also partnered with BMW to create a mobile, reachable show battery made from recyclable BMW i3 batteries. The battery powers 100 per cent of the shows through renewable energy.
They have also installed kinetic floors around the stadiums and venues so that the dancing and movement from the crowd can be converted into energy and used to power shows. The band have strategically planned minimal flying and send a sustainability rider to all venues and stadiums in advance to inquire about the best environmental practices they can take on.
The LED wristbands the audience wears at the Music of the Spheres tour is made from 100% plant-based materials, and thus, all compostable. By sterilising and recharging them after every show, they reduced the production of wristbands by 80%. The confetti used in the show is also biodegradable, and uses a new generation of cannon that greatly reduces chemicals and compresses gas for each ignition.