“I go hard, I go fast, and I never look back,” Charli XCX sings on Charli’s opening track, Next Level Charli. “I go speeding on the highway, burn rubber, no crash.” It is her statement of intent, her manifesto: unalloyed confidence with bravado to spare. Yet the journey to this album, Charli’s third, was rocky – something that makes the record’s audible swagger even sweeter. “omg my new music is so good,” Charli tweeted in 2019. “I can’t even.”
Listen to ‘Charli’ here.
When did ‘Charli’ come out?
Charli was released on 13 September 2019. But the story of it starts in 2016. Back then, Charli XCX had talked excitedly about her third album, which she hoped to release soon. “I want to make the best pop album of 2017,” she said. Working with two producers, the experimental SOPHIE and the more mainstream Stargate – “knowing they could bounce really well, in a room together, working to each other’s strengths”, as she said – Charli was optimistic about her new collaborators and the material they were recording with her.
But this album (titled “XCX World” by Charli fans) never came out. In August 2017, before official release, tracks from the project were leaked online. This greatly upset Charli, but she kept her feelings to herself when it happened. “At the time I felt scared to talk about it,” she said in 2022. “It felt like an invasion of my life, my personal space, my personal property. It was just really sad, and I was really hurt.” The album was scrapped, the majority of its tracks never officially released.
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This meant Charli XCX had to start all over again. The first fruits of what would become Charli were heard in October 2018, with the release of 1999, featuring Troye Sivan. As well as being a stone-cold banger, the song came with a music video that was one of the year’s best: it found Charli and Sivan deepfaking as cultural icons from the song’s titular year – among them Steve Jobs, Spice Girls, Eminem, TLC, computer-game avatars The Sims and the hunted filmmakers of The Blair Witch Project. In one fell swoop, Charli had seemingly put the trauma of her abandoned album behind her.