Iron Maiden Partner With Marvel For Unique Merchandise Collection
Iron Maiden and comic book powerhouse Marvel have joined forces to release a unique new merchandise collection.
Launching in time for Christmas, the assortment of apparel and accessories intertwines the universes of both brands, highlighting iconic Marvel characters and the classic rock band’s notorious Eddie character.
Designs pay tribute to Wolverine, Venom, Thanos and Deadpool in unique variations of some of Iron Maiden’s iconic album and single covers, such as Fear Of The Dark, The Trooper and Killers. Visit the official website to see the designs.
“Eddie has long stood shoulder to shoulder with the greatest super-heroes and we’re also pretty proud of the Worlds we created for his many incarnations – from battlefields to Egyptian tombs to frozen icescapes or futuristic cities,” Rod Smallwood, Iron Maiden’s manager, said in a statement.
“Juxtaposing some of the most recognisable characters in pop art and comic book culture into planet Maiden has been an ambition of ours for years and working with Marvel and their unparalleled character-based IP is the perfect fit in this day & age.”
He added: “To see such iconic characters alongside Eddie is something our fans have discussed for years and we think that the twist of placing Venom, Thanos, Thor or Deadpool in our Maiden worlds will excite fans of both cultures.”
“Marvel is cool and aspirational, and has inspired the greatest artists, musicians and creators for more than 80 years,” said Paul Gitter, SVP of Marvel Licensing. “This collaboration offers another exciting example of how the Marvel brand continues to push into lifestyle areas, with music being a top priority, and the collection allows fans to pay tribute to our iconic characters, while celebrating the legendary, Iron Maiden.”
In September, Iron Maiden have scored their highest charting album ever with Senjutsu on North America’s Billboard 200. The album landed at Number Three in the charts after shifting the equivalent of 64,000 album units.
They previously peaked at Number Four on the Billboard run-down with their last two albums – The Book of Souls and The Final Frontier.